Ever heard the phrase, “don’t show how the sausage is made”? In today’s world, the opposite is true. Pulling back the curtain on your process does two powerful things: Engages your audience. People today love to see the how and...
Every business, from the smallest start-ups to the largest Fortune 500 companies, needs video on its website. Video marketing has become an integral – and indispensable – part of our internet experience. Video allows you to showcase products, share knowledge...
Quality video production is crucial to your business’s success. In today’s visually driven world, people are reading less and watching more. As with any endeavor your business undertakes, there are right and wrong ways to go about things. Do a...
You know you’ve got a great company to promote. You’ve even got a solid concept mapped out for a video that will boost your brand. All you need now is a quality video production company capable of bringing your concept...
There’s more to video production than having top-flight equipment. Successful video production is about creating a compelling narrative—a message that instantly connects with viewers and brings them into the story you want to tell. That means knowing something both about...
The hard part’s done. The storyboards, the on-site video shoots, and the post-production editing are complete—and now you have a professional and compelling video promoting your brand. All that’s left is to share that content on your company’s website and...
The power of video to boost your company’s profile, spur engagement, and maximize the impact of your message is undeniable. Each day, millions of consumers rely on branded video content to help them make purchasing decisions, so it’s not surprising...
In today’s competitive business environment, it’s sometimes difficult to elevate your brand’s message above the static. That’s why many successful and emerging brands have chosen to boost their profiles with attention-grabbing company overview videos. Video lets you highlight not only...
As more users access the internet via their mobile devices, the popularity and impact of video content are growing rapidly. YouTube has reported that video consumption rises by 100% annually, and that 90% of users claim that product videos are...
In today’s competitive e-commerce environment, users are bombarded by thousands of product videos daily—embedded in web pages, on YouTube, and in social media. So how can you make a professional grade product video that rises above the noise—as well as...
