LANIER ISLANDS
As one of the biggest attractions in Georgia, Lanier Islands is more than a getaway—it’s an experience.
ADVENTURE AWAITS
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From redefining Lanier Islands’ messaging to producing compelling video assets to advertise new attractions, we crafted a narrative that showcases adventure, relaxation, and family fun—all just a short drive away.
SERVICES
- BRANDING
- CAMPAIGN
- VIDEO
NEW BRAND CAMPAIGN VIDEO
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We crafted a cinematic showcase of Lanier Islands, built to reintroduce the park as a backyard escape for locals — now featured on their homepage.
DESIGNED TO IMPACT
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Mighty 8th partnered with Lanier for several years, producing high-quality video content that was leveraged across multiple platforms—including commercials, video mailers, social media, and looping homepage videos on their website.
REBRAND CONCEPTS
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Mighty 8th rebranded Lanier Islands as “A Different World Close to Home,” highlighting the park as a major attraction focused on convenience and a variety of indoor and outdoor experiences.
BRAND WORKSHOP
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Mighty 8th hosted a deep-dive session with Lanier Islands’ key stakeholders, where we discussed refining brand positioning, audience personas, and messaging strategies for weddings, corporate groups, and leisure guests.
