Nov
20
2017
Georgia’s Own Credit Union Site – Let’s Get Real
Posted by: Mighty 8th Media

Georgia’s Own Credit Union takes pride in being more deeply involved in their communities – offering better rates, lower fees, and more responsive customer service. It’s also crucial that, to remain competitive with big banks, they must also be innovative and comprehensive in their offerings. Often, in today’s digitally driven world, people are getting their first impressions of businesses online. Georgia’s Own needed a site that captured their personality and reflected the modern-yet-approachable financial institution that they are.

Their old site had several issues: it wasn’t responsive, meaning that it did not self-adapt from desktop computer layouts to fit varying screen sizes across mobile/tablet devices; it also did not have a unified look graphically, causing legibility issues. There was no cohesive tone or voice from section to section. Sounds like the perfect time to summon the troops from the Mighty 8th, which they did. Our team helped create a site that was fresh, exciting, and reflective of the communities they serve. All too often, financial institutions resort to typical stock photography shots (think cliche visuals like businesspeople shaking hands). Georgia’s Own wisely opted for original photography that captured “real people” to make it more personal and less typical.

We’re thrilled with the results. More important, so are Georgia’s Own and their growing membership.

“Mighty 8th media defines the word partner. The team at the agency prioritizes your needs above theirs and they work hard to understand the direction you are trying to take your company. I can’t imagine accomplishing a rebrand and website launch without the Mighty 8th team by our side. I look forward to many more years of partnership with this agency!”

Adam Marlowe, Georgia’s Own

Check it out their new site for yourself at https://www.georgiasown.org/

So, how’s your site doing? Whether it needs a minor upgrade or a major overhaul, Mighty 8th Media is just a click or call away.


Let's Prep Your Marketing for Takeoff!