Pinnacle Bank

Voice and Branding With all the changes in banking over the last decade, many banks have come and gone. Pinnacle Bank is built on 80 years of delivering exceptional community banking, and we've celebrated their longevity throughout their anniversary year. This elegant seal was designed as a supplementary icon that has appeared throughout their marketing materials, and it ties together their motto of serving customers and strengthening communities since 1934.
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Creative Video is such a powerful medium for sharing our client's stories, and we're proud of this 80th Anniversary video that captures their history and how they intend to continue serving the community for the next 80 years and beyond.
Creative Offering a diverse array of services for personal and business banking, Pinnacle Bank needed a well-organized website that gave easy access to deep levels of information while also capturing the warmth and friendliness of this community bank. Users are always just a couple of clicks from whatever information they need.

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Creative The bank has a wide need for print collateral, ranging from business cards to point-of-sale advertisements and annual reports. We carry their brand all throughout these materials, and select quality papers at a good weight that reflect the stability and strength of the bank.
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Video Pinnacle Bank Employee Anne Harris, the mother of a fallen soldier, created a care package drive to show the troops how much the bank, the customers and the community care about them. We created a powerful video about the drive, created in memory of her son, Staff Sergeant Blake M. Harris, and helped the campaign reach record numbers of care packages and funds for postage.
ROI
  • Increased Web Visits by 18% with Launch of New Website
  • Almost 2000 Video Views on YouTube Video in one Month
  • Exceeded Goals in Paperless Billing Campaign
Mighty 8th has been a true extension of our business. They are fun to work with, always willing to go the extra mile and really watch out for our best interest.

- Donna Chambers, VP of Marketing


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